Fort Collins & Northern Colorado

Marketing help from someone who knows the local story.

I’m Phil Carpenter. I led Mish Media and have worked with Northern Colorado businesses including Mishawaka and Riverside Colorado. Now, through Hidden Lever, I work directly with owners who want an experienced marketing partner to stay involved.

Let’s talk about your business

Based in Ohio today. Continuing to work with Fort Collins and NOCO businesses remotely.

Phil Carpenter smiling against Hidden Lever’s orange and cream paper artwork.

Experience in your market

Relationships that already have roots here.

Ongoing marketing leadership & consulting

Mishawaka Amphitheatre

My work with Mishawaka connects marketing direction, digital systems and continued support for a venue where the experience is the product.

During our work together, Mishawaka achieved 20% year-over-year growth. The relationship spans my agency leadership and continued consulting work.

Read the case study →

Former CEO, current consultant

Mish Media Marketing

As CEO, I scaled Mish Media from a new agency to $500,000 in revenue in less than six months. That meant building client relationships, leading the team and turning a growing workload into a functioning business.

That experience shapes how I work with owners today: with a practical understanding of sales, delivery, people and the pressure of making growth work. I continue to support the Mish Media team as a consultant.

Read the case study →

Brand development & continuing collaboration

Riverside Colorado

Through my work with Mish Media, I helped build and establish the Riverside Colorado brand as it grew into a recognizable Northern Colorado destination.

The relationship brings together brand direction, marketing and continued collaboration with the agency team. It is the kind of work that develops as a business earns its place in the community.

Read the case study →

For the owner with more to build

What does the business need next?

Maybe your name is known locally, but inquiries aren’t keeping up. Maybe you’re opening a new location, refreshing the brand or trying to turn a busy season into repeat customers.

We can work on positioning, search visibility, the website, campaigns and follow-up within one ongoing relationship. If you already have staff or an agency, I can help lead the work and connect it to the business goals.

Marketing for venues and entertainment businesses →

An ongoing marketing partner

Someone who stays
with the work.

I work with business owners on a monthly retainer. You get a marketing partner who learns the business, helps decide what matters and stays involved as the work develops.

Start here

Bring one real question.

A campaign that isn’t working. A growth goal you’re unsure how to reach. A team that needs direction. In a 20-minute introduction, we’ll talk through the situation and see whether I can help.

If there’s a fit

Agree on the work and monthly fee.

We’ll define the priorities, my responsibilities, how we’ll work together and a monthly retainer before work begins. Ad spend and outside costs are discussed separately.

As we work together

Build, learn and keep moving.

We start with the most useful changes, review what’s happening and adjust. I can do the work, lead your team and coordinate partners as the business needs.

Talk through your next move

No preparation needed. The first call is a conversation about your business and whether working together makes sense.

Direct to Phil

What’s on your mind?

Send me a message here. I’ll reply by email.

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From Phil Carpenter · Free, every week

The Weekly CMO
Strategy Brief.

Find the growth opportunities hiding in your business.

Each brief breaks down one marketing move, the businesses it fits, and how to try it. More useful inquiries. Better follow-up. A clearer reason for customers to choose you.

A taste of what’s inside

Before you buy more leads, look at the last ten that didn’t buy. What happened after they reached out? If good inquiries are going quiet, your next growth move may be a better follow-up process. I’ll show you what to look for and how to test a change.

Read a sample brief first.

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