Turn experience into a service
Build on marketing knowledge earned inside operating businesses and bring it to outside clients. The agency offered strategy, creative, digital marketing and website support.
Book a callMish Media Marketing
Phil's experience scaling an agency from launch to $500,000 in revenue in less than six months shapes how he works with owners today.
Former CEO, current consultant
Download the case study
Phil Carpenter's CEO account | Agency context from Mish Media · About these figures
The idea behind the work
Winning clients creates a second challenge: delivering the work. Leading an agency puts sales, people, priorities and client outcomes in the same room. That experience is part of what Phil brings to a retainer relationship.
Mish Media grew out of the internal marketing team at Mishawaka Amphitheatre. Its roots in live music, entertainment and hospitality became the foundation for serving businesses across a broader range of industries.
As CEO, Phil helped turn that agency into a growing business. His work included building client relationships, leading the team and organizing delivery. He continues to support Mish Media as a consultant.
Build on marketing knowledge earned inside operating businesses and bring it to outside clients. The agency offered strategy, creative, digital marketing and website support.
Develop relationships and lead the commercial work of building an agency. Phil's reported early revenue milestone reflects the business he was responsible for leading.
Lead people and priorities as client work expands. That practical experience informs how Phil helps owners weigh marketing needs against the team's time and capacity.
What changed
Phil reports scaling Mish Media from $0 to $500,000 in revenue in less than six months. The value of that experience extends beyond the number: he has been responsible for the sales, people and delivery decisions that make a growing service business function.
For a Hidden Lever client, this is relevant operating experience. Marketing decisions come with consequences for workload, cash and customer delivery. Phil brings that context to the work.
reported agency revenue
From a $0 starting pointRevenue and timing are supplied by Phil Carpenter from his CEO tenure. Accounting records and the exact calendar interval were not independently reviewed for this case study. The claim refers to revenue during the initial growth period, not annual recurring revenue, profit, company valuation or client advertising results. Mish Media's origin and service context were checked against its official website.
Prepared September 25, 2026. Client-owned photography and brand materials illustrate each business. Website captures show the public sites at the time of preparation.
For your business
Bring the marketing question you’re stuck on. We’ll talk through where ongoing support could help.